Facebook has 1.591.000.000 active members (January 2016) and
represent a significant place for growing your community, build relationships,
and for advertising your business, otherwise is not being provided for business
purpose.
The
benefits of being a Facebook member are:
-
You have possibility to add and share text, images,
videos and applications on your profile and timeline
-
You
can join groups within the network that interest you (or make your own group)
- You can ask anybody to be your friend and
vice versa
- You are able to meet new people, build
relationships, improve visibility for your company, and discover new
opportunities for more business
-
You
can spread a word for your business to find out new clients or projects
-
You
can renew business contacts you’ve lost touch with
Advertising on social networks can be effective, but
demand following specific rules. Facebook is not exception from that rule:
-
It’s important when you make a business Facebook profile not
to make too formal/professional and not too informal profile
-
Try to connect to people, to build relationship first,
and later, indirectly, try to involve them into your business
-
Do not put ads aggressively, your gateway link and/or
your profile may be blocked
-
Use
keywords like “Make money”, “Work from home”, “Internet Marketing”, etc to find
groups where you’ll put your ads
-
Read
Descriptions about every group to find out exactly is that group allows putting
that kind of ads you intent to
-
Statistics
say that the optimal time to put an ad on Facebook is Tuesday, at 12AM CST
(mostly for US citizens), and believe me, on my experience, it is true
-
Try
to use Auto poster, an application who puts ads when you want and where you
want, in case you are not absent, for instance.
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